We specialize in creating highly targeted LinkedIn Ad campaigns that are tailored to meet the specific needs and goals of your business.

Our targeting strategy on LinkedIn is comprehensive and nuanced. We leverage LinkedIn’s rich data on user professions, industries, job functions, and seniority levels to pinpoint your ideal audience. This involves analyzing your business’s customer profiles and matching them with LinkedIn’s user demographics. Additionally, we utilize interest targeting and LinkedIn groups to reach users who are actively engaged in relevant topics or industries. By combining these approaches, we ensure your ads are seen by the most relevant and responsive audience segments, maximizing campaign effectiveness and engagement.

B2B companies, professional services, and industries that cater to specific professional segments benefit the most from LinkedIn Ads.

The success of our LinkedIn Ad campaigns is measured through a variety of metrics tailored to your campaign goals. These include engagement rates (likes, comments, shares), click-through rates, and conversion rates for leads or sales. We also track the quality of leads generated to ensure they align with your target audience. Additionally, we use LinkedIn’s analytics to monitor ad impressions and the reach of your campaign. By analyzing these metrics, we provide detailed insights into the effectiveness of the campaign and make data-driven decisions for future optimizations.

Yes, LinkedIn Ads allow us to target audiences that may not be as active on platforms like Facebook or Instagram.

Our pricing is based on campaign complexity and duration, tailored to fit your budget. Broadly a % on the media spends, and creative requirements.

Our ad creative process is driven by a skilled copy and design team, led by experienced creative leads. This team excels in producing ad content that not only aligns with your brand’s image and messaging but also stands out in the crowded LinkedIn environment. We focus on creating compelling visuals and persuasive copy that effectively communicate your brand’s unique value proposition, ensuring a cohesive and impactful representation of your brand on LinkedIn.

Our approach to optimising and scaling LinkedIn ads involves continuous monitoring and analysis of campaign performance. We identify the highest and lowest performing ads and employ A/B testing to refine the messaging, design, and targeting. This process helps in identifying the most effective strategies, which we then scale to maximise reach and engagement. Regular strategy reviews and adjustments are integral to our process, ensuring your LinkedIn campaigns are always aligned with evolving market trends and your business objectives.

At Intent Farm, our LinkedIn Ads services are seamlessly integrated with your broader digital marketing strategy, which includes Google and Meta ads. We synchronise the messaging and targeting across these platforms to ensure a cohesive and unified brand presence. This holistic approach not only strengthens your brand’s visibility across different digital landscapes but also maximises the impact of your marketing efforts, creating a consistent narrative for your audience no matter where they engage with your brand.