Unlock Steady Returns With Our High-Impact PPC Team
We improve returns on PPC campaigns while also scaling them across the Google Ad network. Let’s find you your perfect high intent customers!
Partner With The Best In Industry
Recognised amongst the top 3%
Marketing Agencies in India
We are the fastest EVER Indian PPC Agency to reach the Google Premier Partner Status (top 3% agencies recognised by Google for performance of ad accounts) – within 9 months of launch.
Our Google Ads Success Stories
Google PPC is definitely the first marketing channel any new business should use. But nailing it requires a thorough understanding of the platform and ninja level optimisation skills. It’s about perfecting the right ad copy to the right audience at the right bid level to get profitable outcomes. We do these day in, day out for multiple brands.
Garner Unprecedented ROI With Us
Creating multiple ad copies as per your brand tone and target persona, & optimising them to maximise quality score & conversions.
Holistic bid management on parameters like keywords, demographics, audiences, day, time with defined schedules, basis scale.
Automated dashboards to visualise the impact and find new growth opportunities & to double down on areas producing most growth.
End To End PPC Solutions Including Creatives
How Do We Ace
We deploy a full funnel approach across ad channels to mirror the customer journey. We typically use:
- YouTube Ads for brand awareness & story telling
- Display Ads for building recall
- Search Ads for very specific eCommerce keywords and branded search
- Shopping Ads for search query farming and bid optimisation
- Performance Max for scaling and optimisation
- Cross-channel Ads for remarketing and retargeting
Depending on specific brand goals this is tweaked but usually works on 80% eCommerce cases.
We enable all Google Merchant Center Programs strategically to ensure we get better CTRs, lower CPCs, more qualified traffic and better visibility across search terms.
We believe there is no better ad type than Performance Max to scale eCommerce brands today. We create campaign structures which help maximise the potential of Performance Max ads by testing the assets and audiences continuously.
We believe the sharper the campaign structures – the easier it is to optimise and scale campaigns and hence deliver ROI. We look at search intent and overall volumes to create sharp, scalable campaign structures.
We do daily/ weekly optimisation of search terms, ad copies and PPC bids to ensure your ads show up to the right prospects and convince them enough to click and visit the landing pages.
We do regular audits of your landing pages from a PPC lens and looking at visitor engagement data. Basis these audits – the landing page CRO is continuously improved to deliver better ROI.
How Do We Ace
Lead Gen PPC
Why Intent Farm is the
Preferred Google Ads Agency
100s of agencies “claim” to produce results and do things, similar to, what we do. Choosing the right agency must be difficult for you! Let’s make it easier. We are the one for you, if:
- You like to call a spade a spade
- You believe best work happens collaboratively
- You understand that marketing is beyond mere execution
- You value expertise and first principle based problem solving
Top Tier Team
A team of Ad Strategists, Analysts & Creatives - including some of the brightest from IITs and NITs - our team is our pride.
We invest 50+ hours every month in the upskilling of our team so that we remain at the top of our trade.
BIC Tools & Automated Dashboards
We used globally renowned tools for research & delivery along with our proprietary automated dashboards to win more often.
Winning Hearts While Growing Brands
Things our clients say about our strategies, execution and our ethos.
Know More About Our PPC Solutions
Intent Farm has worked with industries from diverse sectors, including D2C e-commerce, B2B Services, SaaS, Fintech, EdTech, Healthcare and Fashion. We provide end to end PPC Solutions for businesses with minimum 1L INR of monthly ad spends, scaling up 1Cr+ INR of monthly ad spends.
Yes. We offer Global and also local PPC services for specific geographies. Our PPC team is primarily based out of Mumbai and Bangalore.
Yes. We provide PPC services for all the major search engines, including Google and Bing.
To start off – you can reach out to us via this form . Our Brand Partnerships will get in touch within 24 hours and understand your requirements. Post that we typically do an audit of your existing ad account to identify the value we can add. Once we are aligned with your team on the value and the action plan – we start the project.
It is difficult for any PPC agency to offer a guarantee regarding the performance of the PPC strategies, given competitors are also continuously doing PPC and hence it’s difficult to predict their efforts. However, Intent Farm makes it a point to closely track our efforts through reports and analytics and rewire the PPC strategy based on the results. We align our strategy to help you attain your business goals and assure you to get the best out of your presence on the web.
Looking at our past track record, however, we have succeeded on 93% of all projects undertaken and that’s pretty much like a guaranteed success rate.
First things first – our team and our processes are all geared towards ROI and improving performance. We take pride in assigning very few projects per PPC expert so that each project gets it’s due attention and we can work on minute details to deliver ROI.
It totally depends on your vision and hence the scope of work. You can reach out to us via this form to discuss more on this.
Our Ads strategies are usually full funnel strategies and hence use multiple channels at once. At a bare minimum, we use social media (FB & IG) ads for retargeting website visitors to maximise conversion rates. In most cases, however, we use social media ads across other parts of the funnel as well.
Want To Improve Your Google Ads ROI?
Latest Insights from The Intent Farm Team
Sharing our thoughts on all things Digital Ads & SEO.
We start with keyword research to find the most relevant keywords to target for your products considering user intent, bids, competition and search volume.